Philips Hue just rolled out an updated version of its Flourish table lamp with Matter over Thread support and a brighter bulb inside. The refresh isn’t a full redesign, but it tackles two weak spots in Hue’s lineup: sluggish adoption of Matter and underpowered light output in some of the brand’s decorative lamps. For existing Hue users wondering when the company would catch up to competitors on interoperability, this is that moment.
Price: $153.97
Where to Buy: Amazon
The new Flourish lands in Hue’s White and Colour Ambiance category and pushes 1100 lumens, up from 806 in the Zigbee-only predecessor. That’s a meaningful jump if you’ve been using the older model as anything more than mood lighting. The boost comes from a swapped-in E27 bulb with higher output, so the physical lamp housing didn’t change. You get the same full-spectrum color and tunable whites Hue’s known for, just with more throw. The form factor, base, and overall design remain identical to the original, which means if you already own one, the new version looks exactly the same sitting on your desk. Hue clearly decided that the internals needed the update more than the exterior.
What Actually Changed
The headline upgrade here is Matter certification, specifically Matter over Thread. The Flourish can now connect directly to Thread border routers like Apple’s HomePod mini or Google’s Nest Hub without needing a Hue Bridge in between. Zigbee 3.0 is still onboard for anyone who wants to stick with the traditional Hue Bridge setup. That dual-protocol design gives you options most smart lighting doesn’t offer right now.
You can start with a Bridge-based network, then shift to Thread down the line without replacing the lamp. The flexibility matters if you’re building out a mixed smart home and don’t want to lock into one ecosystem permanently. Hue’s betting that some users will start with their proprietary hub and migrate toward Matter as the standard matures, while others will skip the Bridge entirely and go straight to Thread.
Voice control comes standard through Siri, Alexa, and Google Assistant once you’ve added it to your network. Basic commands cover power, brightness, color changes, and scene triggers. The color gamut and white temperature range are identical to other recent Hue bulbs, so if you’ve used a Hue bulb in the past year or two, this feels familiar immediately. Matter doesn’t unlock new features here, it just opens up new pathways for connectivity.
Why Now
Hue’s timing on this release is deliberate. Govee’s been pushing Matter over Wi-Fi products aggressively, often at price points that undercut Hue by a significant margin, while IKEA added Matter over Thread to its refreshed Varmblixt lineup recently. Both brands are leaning into Matter as a differentiator and pricing their gear to move volume fast.
The Flourish is Hue’s answer, though at $153 (€149.99), it’s still firmly positioned as a premium option. The price gap between Hue and its competitors isn’t closing, which tells you how confident the company is about its brand positioning. Hue’s banking on users who value color accuracy, app polish, and ecosystem maturity over raw affordability.
Hue’s been slower than newer brands to adopt Matter, which makes sense when you consider how much the company invested in building its Bridge ecosystem over the past decade. Adding Matter support to existing products like the Flourish shows Hue acknowledging that the market’s moving toward open standards without completely abandoning the infrastructure it’s already sold millions of users on.
The company can’t ignore Matter, but it also can’t make its Bridge feel obsolete overnight without alienating its installed base. This lamp threads that needle by supporting both protocols equally.
Who This Is For
This lamp makes the most sense if you’re already running Hue gear and want a table lamp that slots in without friction. The Matter support is a bonus if you’re building a Thread-based smart home around Apple, Google, or Amazon hubs and want the flexibility to connect without a Bridge. If you’ve been waiting for Hue to modernize its decorative lighting with native Matter, this is the update you’ve been watching for.
Who Should Skip This
If you’re shopping purely on price and you’re not already tied into Hue’s ecosystem, the $153 ask is hard to justify. Govee and IKEA both offer Matter-compatible table lamps at much lower price points, and unless you specifically value Hue’s color accuracy, app ecosystem, or build quality, you’ll find better value elsewhere.
The Flourish is a well-made lamp, but it’s not $153 better than budget alternatives unless Hue’s ecosystem is already important to you. If you’re looking for your first smart lamp and you don’t have strong brand loyalty yet, start cheaper and see what features actually matter to you before committing to premium pricing.
The upgraded Philips Hue Flourish is currently limited to European markets. US buyers should hold off for now since availability is limited. The lamp’s in stock on Amazon US and Amazon Spain, but listings on Amazon Germany, Italy, and France are showing out of stock status.
Price: $153.97
Where to Buy: Amazon
If you need a table lamp now and you’re outside the launch regions, check what’s shipping in your area. There are plenty of solid alternatives available without the wait or the markup.
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$49.99 (as of January 28, 2026 21:54 GMT -06:00 - More infoProduct prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on [relevant Amazon Site(s), as applicable] at the time of purchase will apply to the purchase of this product.)
