Everywhere you look, small USB and hard drive based media players for your TV are popping up on the market. From obscure products like the Cirago MultiMedia Center, to the extremely popular WD TV HD Player and the Popcorn Hour Media Tank. LaCie has been an overachiever, releasing not one, but six different multimedia hard drive devices that range in price from $99.99 up to $449.99. Yesterday they announced that their LaCinema Rugged multimedia hard drive is now available in High Definition. The LaCinema Rugged HD is the first multimedia player in its class, to allow users to store and play High Definition content – on any HDTV in Full-HD 1080p resolution. It comes with a 500GB hard drive and HDMI output.