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Apple Introduces the New Smart Case for iPad

Apple apparently has accepted that, while their Smart Covers are great, people want to protect the backs of their iPads, too.  They’ve moved away from the clunky case they created for the original iPad, and they’ve created the sleek, form-fitting Smart Case for iPad 2 and the new iPad.  Instead of just introducing a back cover, they’ve married the Smart Cover to a back cover that covers the buttons and leaves the mute/screen lock switch, microphone, speaker, and connectors open.  The front cover still folds into the triangular stand for reading, watching video, or typing, and it still wakes/sleeps the iPad.  The Smart Cases are available in polyurethane only, in blue, green, pink, light gray, dark gray, and red (a (Product) RED item). I really like the looks of this new case, but I do wish they had left the back of the case clear – I like to see the metal back of my iPad.

If you order from Apple’s online store, you can add two lines of laser engraving to the back, for free.  The Smart Cover is $49.00.

{ 3 comments… add one }

  • Joe June 12, 2012, 12:37 pm

    Many online retailers already have similar designs way ahead of time. Only until Apple follows something obvious of what people need and want w/o choices. Just like GM did before. Visionary can survive only if people think it is worth following. I just ordered very similar item from Amazon for $19.00. We’ll see quality of it but most of them are made in China. Either Apple or rest of any manufacturers. To Apple fans, I use both PC and Mac. To be fair, HP sux, OK? ;)

  • Ronald June 13, 2012, 7:39 am

    I’m using a Belkin case my kids bought my for my birthday (aren’t they sweet … :-) )

    It’s cheaper then this Apple case and more versatile.

    Come on Apple, you can do better then this … !

  • Polar Monk June 20, 2012, 3:01 am

    Nice idea, but I still prefer the combination of a leather Smartcover and a Bodyguardz back protection, which doesn’t harm the looks of my iPad.

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