If you’d like the sound on your iPhone videos to match the quality of the visuals, you will need to use an external microphone. Then you’ll have two pieces of equipment to juggle while you film, unless you use the MiC and Zacuto Zgrip iPhone Jr. handgrip kit from Apogee. The MiC is a studio-quality cardioid condenser microphone with “44.1/48 kHz, 24-bit analog-to-digital conversion and a studio quality microphone preamp with up to 40dB of gain.” It’s designed to plug-and-play to record vocals or acoustic music directly into your iPhone, and it’s powered by your iPhone, iPad, or Mac. When paired with the Zacuto Zgrip iPhone Jr., you have a handgrip system for shooting professional stable video. In addition to the threading on the top to attach the MiC, the bottom also has a ¼”-20 thread on the bottom for mounting to a tripod. In addition to the microphone and grip, you’ll also receive a 0.5m cable for connection to iPad and iPhone, 1m cable for connection to Mac, desktop tripod, and a MiC stand adaptor. This kit works with the iPhone 4 and 4S and is available for $289.95.