London brand Hulger and designer Sam Wilkinson have designed a CFL bulb named Plumen 001, the world’s first designer low energy light bulb. Plumen is a bulb that finally doesn’t need to hide behind a lampshade. This bulb consumes 80% less energy than incandescent bulbs and life expectancy is eight years. Plumen 001 can be used in most standard light fixtures, can be used shaded or bare, and will produce a warm white light. It is 11 watt, 680 Lumen, has a color temperature of 2700k (warm white light), and is non-dimmable. The bulbs run about $30 each and come in 120V for U.S. markets and also 220V for other countries. For more information, visit http://www.plumen.com.