Timex covered a lot of ground this month, and the easy way to write it up would be a list of new colorways. That isn’t what happened. Eight Timex watches landed in TG’s coverage, and each one moved a single thing forward: a movement, a case material, a sealing system, or a partner who shaped the design.
The through line is that Timex kept picking one real upgrade per watch instead of shipping a new dial color and calling it a generation. Here’s what each one changed, and which of them is worth your attention first.
The one spec that separates these eight
Most brand roundups end up sorting by size or by strap. These eight sort better by capability, because that’s where the differences live. Two of them run automatics, one runs a proprietary fly-back caliber, one runs an LCD module that deliberately does almost nothing, and the rest run quartz that’s tuned for a specific job.
That matters when you’re choosing. A titanium diver with a helium escape valve and a mesh-bracelet dress watch aren’t competing for the same wrist, even though both showed up in the same four weeks. Read the entries below for what each watch adds.
1. Waterbury Ace Fly-Back Chronograph, the one that shouldn’t exist
Fly-back chronographs reset and restart the timer in one press, and they normally live in mechanical watches built around that one function. Timex built a proprietary Intelligent Quartz fly-back caliber for the Waterbury Ace, designed in Pforzheim, Germany, and put it in a 43mm case with two retrograde registers at 4 and 10 o’clock.
The yellow-tipped hands on those registers sweep back rather than rotate, which is the visual tell. When the chronograph is idle, the top register tracks a second time zone instead of sitting dead. There’s a tachymeter on the dial, 100m water resistance, and a plain sweep second hand in place of the usual Waterbury W-shape.
Case dimensions are 51.2mm lug-to-lug and 13.5mm thick, which fits wrists from roughly 150 to 205mm. Three references: TW2Y70000 on black leather, TW2Y70100 on brown leather, and TW2Y70200 on the steel bracelet. The black leather version is sold out at Timex.
Timex Waterbury Ace Fly-Back Chronograph
Price: $299
Where to Buy: Amazon
2. Deepwater Meridian 300 Titanium HEV, the real descent option
The Deepwater Meridian 300 is the one with the least crossover appeal and the most engineering. Grade 5 titanium case, 300m water resistance (up 100m from the original), an automatic helium escape valve at 10 o’clock, a screw-down crown with a crown protector, a screw-on caseback, and an anti-reflective sapphire crystal over a unidirectional ratcheting bezel.
Inside is a Miyota 8215 running 21 jewels at 21,600 bph with roughly 42 hours of reserve. It’s 44mm across, 15mm thick, and 51mm lug-to-lug, with a cushion case that reads a lot like a Seiko Turtle.
Nemoto LumiNova SG2200 handles the glow, and the HNBR rubber strap swaps out on quick-release bars. Reference TW2Y48300, $999, in black or pale mint green with an orange arrow seconds hand.
Timex Deepwater Meridian 300 Titanium HEV Automatic 44mm
Price: $999
Where to Buy: Timex
3. Marlin Jet Titanium Automatic GMT, weight you stop noticing
Titanium plus a battery-free automatic GMT is a combination Timex hasn’t leaned on much, and this 40mm Marlin Jet is the argument for it. The red-and-white triangle GMT hand tracks a second zone, the date sits beside 3 o’clock, and a domed Hesalite crystal caps the whole face rather than just the dial opening.
The caseback is an exhibition window over a custom Timex rotor, with concentric circles echoed on the inner bezel. Gray concave dial, LWG-certified leather strap, quick-release bars. Reference TW3A00500, $549, in black, titanium, and gray.
Timex Marlin Jet Titanium Automatic GMT 40mm
Price: $549
Where to Buy: Timex
4. Expedition Capstone Chronograph, the tonneau bet
The Capstone line gets its first chronograph here, and Timex committed to the shape rather than hedging. A tonneau case in a market full of round ones is a real design choice, and it gives you a case profile you don’t see often without committing to a specialty brand.
Six pieces launched: four chronographs and two three-hand models. The 41mm chronographs come on silicone (TW2Y61000 black and gunmetal, TW2Y61100 green and gunmetal) or steel bracelets (TW2Y61200 and TW2Y61300). The 39mm three-hand versions (TW2Y30600 brown leather, TW2Y30700 black leather) add a date at 3 o’clock on eco-friendly leather.
Across the range you get circular brushing, lume on hands and markers, a flat mineral crystal, 50m water resistance, and quick-release bars. Silicone chronographs list at $179, bracelet chronographs at $219, and the 39mm models at $139.
Timex Expedition Capstone Chronograph 41mm
Price: $196 (Discounted from $219)
Where to Buy: Amazon
5. Q Timex 1975 SSQ Digital Reissue, stubborn on purpose
SSQ stands for Solid State Quartz, and the 1975 original was Timex’s first LCD digital. The reissue keeps that scope on purpose: timekeeping, date, and a 0-60 second counter. There’s no alarm, no chronograph, and no backlight, which is going to filter buyers hard in either direction.
The always-on LCD sits under a navy acrylic lens, and two buttons handle everything, with a notch on the left one for settings mode. It runs a CR2016, measures 38mm with a 19mm bracelet, weighs about 92g at 13mm thick, and holds 50m water resistance. Reference TW2Y06100, $169, US availability is pre-order with monthly restocks after a Japan launch on October 17, 2025 at 28,600 yen.
Q Timex 1975 SSQ Digital Reissue 38mm
Price: $169
Where to Buy: Timex
6. END. x Timex 1981, the collaboration that earned itself
Most brand collaborations stop at a logo on the dial. This one goes to the caseback, which carries a globe flanked by two tigers, a calligraphic E, and the words Globally Sourced, on a part that normally gets left plain stamped. The foldover clasp gets an engraved END. logo too.
The END. x Timex 1981 is a 35mm TV-shaped steel case, 8.5mm thick, with 16mm lugs, a mineral crystal, Japanese quartz, and a pearlized ice-blue dial with an etched globe pattern and a date at 3:00. Water resistance is 50m, and it’s on a single-row brushed bracelet. The octagonal stepped bezel is the detail that makes it, because every multi-sided bezel attracts light differently at every angle.
It’s part of END.’s Summer of Sport, inspired by tennis spectators rather than players. Reference TW3A01500QY, $199 at Timex (currently out of stock with a notify-me) or $225 at END., which ships from the UK with duties covered. What “1981” refers to isn’t confirmed, and the design cues actually point closer to 1968 through 1975.
END. x Timex 1981 35mm
Price: $199 at Timex, $225 at END.
Where to Buy: Timex or END.
7. America 250 Collection, three ways to mark a date
Commemorative watches usually mean one watch with a flag on it. Timex built three, at three different movement tiers, so the anniversary isn’t tied to a single format. All three carry blue-and-red accents without turning into costume pieces.
The Marlin America 250 (TW6A06200, $169) is a 34mm quartz at 9.5mm tall with an 18mm lug, 30m water resistance, a domed acrylic crystal, a silver-white dial with deep blue indices, a red seconds hand, and a quick-release blue croc-grain leather strap.
The Waterbury Heritage (TW6A06000, $319) steps up to a 39mm meca-quartz chronograph at 13.5mm thick, with vertical brushing, a black dial, a blue steel tachymeter bezel, anti-reflective mineral glass, red and blue anodized pushers, and a smooth sweeping seconds hand.
The Marlin Jet Automatic (TW6A06300, $329) is the one that’s actually limited, numbered to 500 pieces. It’s a 38mm Miyota 8215 automatic at 10.5mm tall with a 19mm lug, 50m water resistance, a date window, a domed Hesalite crystal, a red ring around a grooved bezel, a white concave crosshair dial, an exhibition back, and a double-layer blue fabric slip-thru strap. The Waterbury name traces back to Waterbury, Connecticut, which is a reasonable thing to lean on for this particular anniversary.
Timex’s America 250 Collection turns the country’s 250th birthday into three wearable keepsakes
Timex America 250 Collection
Price: $169 to $329
Where to Buy: Timex
8. Todd Snyder x Timex Marlin Mesh, the dress-adjacent one
The headline change here is the movement. The 2017 Marlin reissue was hand-wound, and this version runs quartz instead, which turns a watch you had to maintain into one you just wear. Purists won’t love it, but it widens who this fits.
It’s 34mm on a Milanese mesh bracelet with quick-release flat end links and a sliding clasp, under a domed acrylic crystal, with a pry-off pie pan caseback carrying the collaboration engraving. The dial uses Roman numerals at the cardinals, dashes elsewhere, a railroad minutes track, and a TS logo above 6 o’clock, with 30m water resistance. Reference TW2Y84000, $199, in sunburst silver, sky blue, or pink, on sale July 28 through Timex and Todd Snyder.
Todd Snyder x Timex Marlin Mesh 34mm
Price: $199
Where to Buy: Timex
Which one to check first
Start with the Waterbury Ace Fly-Back Chronograph. It’s the one doing something nothing else here does, and a proprietary fly-back caliber in a quartz watch is a genuinely uncommon piece of engineering rather than a spec-sheet line.
If you actually get in the water, the Deepwater Meridian 300 Titanium HEV is the only real answer on this list. A helium escape valve, 300m of rating, and a grade 5 titanium case aren’t decorative, and nothing else here is built for that.
If you want one watch that handles travel without a second time zone complication feeling bolted on, the Marlin Jet Titanium Automatic GMT covers it, and the titanium means you’ll stop noticing it by lunch.
What July says about Timex
Eight releases in four weeks is a lot, but the pattern is the useful part: seven of them added a function, a material, or a genuine design partner rather than a repainted dial.
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