Pizza by peddle – Dominos partners with Rad Power Bikes for delivery

NEWS – Dominos, the largest global pizza company (based on retail sales), and Rad Power Bikes, North America’s largest e-bike brand, have partnered to provide your pizza fix by peddle (and electric) power.

Pizza delivery in the US is generally done by car.  Around the world, however, and in some large US cities, bikes rule the delivery game.  Dominos want that to be more the case across the US, and e-bikes are their answer.  Rad Power’s bike is specially modified for Dominos with soft Heatwave bags with room for 12 large pizzas along with holders for side dishes, drinks, and dipping sauces.  The bikes can cruise for 20-40 miles between charges at a top assisted speed of 20MPH. This creates the potential for easier and quicker delivery in traffic-congested areas.  In addition, it expands Dominos hiring pool to candidates without driver licenses – an especially prevalent condition in metro areas where abundant public transportation means many folks never learn to drive. Bike deliveries in flat areas are easy, but in geographies where hills come into play, they prove challenging.  E-bikes solve that issue with their electric assist.

Bike delivery is currently big in New York and Seattle.  Dominos looks to expand that quickly with hundreds of new delivery bikes in Miami, Salt Lake City, Baltimore and Houston later this year in corporate-owned stores.

To learn more about Rad Power Bikes, visit RadPowerBikes.com.

To get your pizza fix, visit Dominos.com.

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